Binks only makes sense if you know how greedy Lucas was. The reason he let the ip linger so long is because he had total rights to merchandising. Toy sales never faltered so Lucas never had to touch it. Binks was an attempt at guaranteeing and maximizing toy sales.
The world we better off if he just bought sesame street, instead.
Binks only makes sense if you know how greedy Lucas was. The reason he let the ip linger so long is because he had total rights to merchandising. Toy sales never faltered so Lucas never had to touch it. Binks was an attempt at guaranteeing and maximizing toy sales.
The world we better off if he just bought sesame street, instead.